GHA guest article on DeviceMed: Saudi Arabia invests billions in its healthcare system – opportunities for German medtech companies

With its "Vision 2030," Saudi Arabia is driving forward comprehensive healthcare reforms. Investments worth billions, digitalization, and public-private partnerships are opening up new opportunities for German medical technology companies. In a recent Guest article on DeviceMed – the community portal for medical technology explained Dr. Lara Petersen, Managing Director of the GHA – German Health Alliance, what potential the reforms offer and how German companies can use them.

The article describes how the planned modernization of over 290 hospitals and 2.300 healthcare facilities by 2027 is increasing the demand for high-quality operating room, intensive care, and diagnostic solutions. Investments in telemedicine, electronic patient records, and AI-assisted diagnostics are creating new business opportunities. At the same time, Dr. Petersen sheds light on the challenges of market entry—from complex regulatory requirements of the Saudi Food and Drug Authority (SFDA) to the importance of local service and maintenance structures.

Read the full guest article on DeviceMed:
https://www.devicemed.de/saudi-arabien-gesundheitswesen-investition-medtech-a-adb0ff8d42325732ef434ee6f86bb328/?pt=68c9307566637

Guest article by Dr. Lara Petersen, Managing Director of GHA – German Health Alliance, published on September 16, 2025 on DeviceMed.