Market research trip: Healthcare industry in Cambodia & Vietnam 2026

Organized by the German-Vietnamese Chamber of Commerce (AHK Vietnam) together with enviacon International on behalf of the Federal Ministry for Economic Affairs and Energy (BMWE), the trip is aimed particularly at small and medium-sized enterprises and is part of the Export Initiative for the Healthcare Industry and the Market Development Programme for SMEs.

Vietnam impresses with strong market growth, rising healthcare spending, and an import dependency of 80–90%. Cambodia, as a growing niche market with almost complete import dependency, offers attractive entry opportunities – particularly in the private healthcare sector.

The program includes market briefings, specialist seminars, company and hospital visits, and individual B2B meetings. Participants gain valuable insights, establish contacts with decision-makers, and explore concrete business opportunities on site.

💶 Participation & Costs (subsidized):

• €250 (net): Companies with less than €2 million in revenue and less than 10 employees
• €850 (net): Companies with less than €150 million in revenue and less than 750 employees
• €1.500 (net): Companies with ≥ €150 million in revenue or ≥ 750 employees

Note: Travel, accommodation and meal expenses are to be borne by the participant.

🌍 Target region: Cambodia & Vietnam
📌 Format: Subsidized market research trip (de minimis regulation)